This semester, I got to learn about analytics by helping a business with their social media. I worked with Black Pants Girl, a dance class company that’s all inclusive and promotes body positivity. By working with their social media accounts firsthand and by using Hootsuite, I was able to learn more about their audience and what type of posts worked the best. I also did business research and comparisons to other dance businesses to see what other techniques could be done for their accounts.
Before my time with them was done, I created a guide for them to use as a reference for their future posts. You can view that guide below!
I learned a lot from this experience. I am so thankful to BPG for allowing me to access their business social media accounts and for trusting my help. The thank you message I got meant so much to me!
I also earned a Hootsuite Certification through this experience! This semester was an unforgettable one that I learned so much from.
Created by Cleo 